A place for parents to learn about their preschool children's favorite television shows with news from Playhouse Disney, Noggin, Nick Jr., and PBS Kids.
From the category archives:
Fortune has an article about the battle between Viacom (Nick Jr. & Noggin) and Comcast (Sprout) for preschool viewership. I found this to be interesting: What makes this battle for munchkin mindshare unusual is that Comcast and Viacom have very different strategies. Comcast believes the appeal of Sprout—and particularly Sprout On Demand—will discourage customers with [...]
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PBS Kids Sprout subscriber base will grow approximately 50% as they ink a deal with Cox Communications. Sprout, which is offered on Comcast and Insight cable services, is currently available in about 12 million homes. Cox’s 6.2 million subscribers will push that number over 18 million. Press Release‘PBS KIDS Sprout’ Adds Cox Communications to Growing [...]
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PBS today announced a plan to revamp their children’s television offerings. PBS announces a five-year initiative entitled PBS KIDS Next Generation Media, defining the role PBS will play in the changing digital children’s media landscape. Most immediately prescribed by this initiative are a new preschool multi-platform destination and a 24-hour multicast service for early elementary [...]
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